CULTURAL MANAGEMENT FOCUSED ON ACCESS, PARTICIPATION, AND CU

Cultural Management Oriented Towards Access, Participation and Cultural Equality, by Ivan Esco, presents cultural management as a tool for expanding opportunities, reducing inequalities and strengthening human development. Its interdisciplinary approach integrates social, territorial, institutional, economic, legal and technological dimensions.

The book serves as a textbook, professional reference and practical framework for analysing, planning and evaluating cultural policies, organisations and projects. It addresses cultural inequality, poverty, territory, heritage, accessibility, inclusion, organisational management, project design, audiences, participation, governance, economics, entrepreneurship, communication, sustainability, ethics, legislation, technology and evaluation.

A central contribution is its shift from a model focused on cultural consumption towards one in which people are also creators, professionals, decision-makers and co-producers of culture.

It is aimed at cultural managers, students, researchers, policymakers, cultural institutions, social organisations and creative-sector professionals.